Root takes on CEO role at Atlanta Light Bulbs

Atlanta Light Bulbs, Inc. (Tucker, Ga.): Doug Root is now CEO, and Gary Root, the company’s founder, will now serve as president and chairman. Root was previously director of sales and marketing, where he has worked to transition Atlanta Light Bulbs ...
Dec. 19, 2012
[caption id="attachment_6036" align="alignleft" width="100" caption="Doug Root"]
[/caption]Atlanta Light Bulbs, Inc. (Tucker, Ga.):Doug Root is now CEO, and Gary Root, the company’s founder, will now serve as president and chairman. Root was previously director of sales and marketing, where he has worked to transition Atlanta Light Bulbs from a light bulb replacement business to a lighting solutions company. The company said in a press release that it wants to be at the forefront in new lighting technologies by educating consumers and clients about emerging LED technologies, innovative lighting controls, Department of Energy (DOE) legislation, and offering services such as rebate assistance and ROI calculations.

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Jim Lucy has been wandering through the electrical market for more than 30 years, most of the time as an editor for Electrical Wholesaling, Electrical Marketing newsletter and CEE News. During that time he and the editorial team for the publications have won numerous national awards for their coverage of the electrical business. He showed an early interest in electricity, when as a youth he had an idea for a hot dog cooker. Unfortunately, the first crude prototype malfunctioned and the arc nearly blew him out of his parents' basement. Before becoming an editor for Electrical Wholesaling magazine and Electrical Marketing, he earned a BA degree in journalism and a MA in communications from Glassboro State College, Glassboro, NJ., which is formerly best known as the site of the 1967 summit meeting between President Lyndon Johnson and Russian Premier Aleksei Nikolayevich Kosygin, and now best known as the New Jersey state college that changed its name in 1992 to Rowan University because of a generous $100 million donation by N.J. zillionaire industrialist Henry Rowan. Jim is a Brooklyn-born Jersey Guy happily transplanted in the fertile plains of Kansas for the past 20 years.