Rep News: November 6, 2026 Update

New lines for The Agency, ElectroRep and CBM.

The Agency, Wood Dale, IL, will represent Keystone Technologies, Lansdale, PA,  throughout the Chicagoland market. Guided by its “Sales Through Solutions” philosophy, The Agency brings industry knowledge and established relationships across the electrical and lighting markets. Through its Illumination and Electrical divisions, The Agency works closely with manufacturers, distributors and contractors throughout the Chicago area.

 

ABB’s Installation Products Division named ElectroRep, Sausalito, CA, Electris360’s Western local agency, as its sales representative for California and northern Nevada, strengthening ABB's local-for-local strategy in a high-growth region. Effective Nov. 1, Electris360/ElectroRep will serve as the primary contact for electrical distributors, contractors, specifiers and end-users throughout the territory, bringing ABB's comprehensive commercial and industrial portfolio of Installation Products closer to customers across the West.
"California and northern Nevada represent significant growth opportunities for ABB, particularly in commercial construction, industrial facilities and the region's expanding data center market,” said Mike Shenouda, general manager and Region Leader for ABB’s Installation Products Division in the U.S. and Latin America, in the press release. “Electris360/ElectroRep's established relationships and local expertise make them the ideal partner to serve this region, including the Thomas & Betts portfolio of branded products.”

CBM Inc., Lee’s Summit, MO, has expanded its relationship with New Basis, assuming responsibility for representing the manufacturer in the communications market in Oklahoma, Texas and Louisiana. The expansion builds on CBM’s existing representation of New Basis in the communications and commercial & industrial markets in Kansas, Missouri and Illinois, along with the communications market in Arkansas.
Dave Swanson, South Central Regional sales manager for New Basis, said in the press release, “We are excited to expand our work together in Oklahoma, Texas and Louisiana and make it easier for customers to connect with knowledgeable, responsive local support.”
Founded in 1960, CBM Inc. is an employee-owned rep firm serving the communications, commercial and industrial and utility markets across the central United States.
New Basis provides communications infrastructure solutions designed to support the evolving needs of network operators, utilities and industrial customers.