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Rockwell Automation Acquires Emulate3D

Jan. 28, 2019
Emulate3D, based in Reading, England, makes simulation software for factory automation.

Rockwell Automation, Inc., Milwaukee, has acquired Emulate3D, an engineering software developer whose products digitally simulate and emulate industrial automation systems.

Emulate3D uses simulation models to improve systems planning and decision-making, followed by emulation trials that test the control system before installation. This allows customers to virtually test machine and system designs before incurring manufacturing and automation costs and committing to a final design.

“We are excited about the opportunities that Emulate3D’s software offers our customers,” said Fran Wlodarczyk, Rockwell Automation senior vice president for its architecture and software segment. “They will have the ability to improve their time to market and operational productivity through digital machine prototyping and virtual commissioning. It also marks another investment by Rockwell Automation to bring the Connected Enterprise to life.”

Rockwell Automation will add Emulate3D’s technology to its digital design portfolio to deliver solutions to automotive, logistics, material handling, and other industrial applications, said a Rockwell release. The software will be sold as Emulate3D by Rockwell Automation, as part of Rockwell Automation’s FactoryTalk DesignSuite.

“As a former Rockwell Automation Encompass partner, we established great working relationships with Rockwell Automation and its customers,” said Ian McGregor, Emulate3D global sales and marketing director. “We look forward to building on those relationships under our new ownership. Rockwell Automation’s installed base and our engineering software provides a great opportunity to better address customer needs in today’s rapidly changing, technologically-advanced manufacturing environment.”