Farrah Mittel has been promoted to the newly created position of Eastern Region V.P. She will also continue to drive the corporate marketing strategy and direction as we expand our e-commerce capability. Kurt Suchar will assume the newly created position of Central Region V.P.
The Central region aligns with the SYD Rockwell territory. Matt Brnik will continue managing the Western Region. Additionally, Greg Schaedler has been promoted to the newly created position of V.P. of SYD. Greg will utilize his 20-plus years at SYD to help drive results and consistency across the entire organization.
"These organizational changes will drive needed focus and simplicity to the business, further enabling us to meet customer and vendor needs by becoming more collaborative and nimble,” Brnik said in the release. “Our team is one of the best in the industry when it comes to understanding and serving our customers. These changes will help SYD increase accountability at the region level and continue to differentiate SYD from our competitors.”
SYD is ranked #63 on EW's 2016 Top 200 listing with $145.3 million, 310 employees and 21 branches.
About the Author
Jim Lucy Blog
Chief Editor
Jim Lucy has been wandering through the electrical market for more than 30 years, most of the time as an editor for Electrical Wholesaling, Electrical Marketing newsletter and CEE News. During that time he and the editorial team for the publications have won numerous national awards for their coverage of the electrical business. He showed an early interest in electricity, when as a youth he had an idea for a hot dog cooker. Unfortunately, the first crude prototype malfunctioned and the arc nearly blew him out of his parents' basement. Before becoming an editor for Electrical Wholesaling magazine and Electrical Marketing, he earned a BA degree in journalism and a MA in communications from Glassboro State College, Glassboro, NJ., which is formerly best known as the site of the 1967 summit meeting between President Lyndon Johnson and Russian Premier Aleksei Nikolayevich Kosygin, and now best known as the New Jersey state college that changed its name in 1992 to Rowan University because of a generous $100 million donation by N.J. zillionaire industrialist Henry Rowan. Jim is a Brooklyn-born Jersey Guy happily transplanted in the fertile plains of Kansas for the past 20 years.