Di Gesu to manage Sunovia's marcom, advertising and public relations operations

Sunovia Energy Technologies (Sarasota, Fla.): Lighting industry veteran Jon Di Gesu is now head of marketing communications, advertising and public relations. He will direct this LED manufacturer's branding and positioning efforts and manage its ...
June 15, 2012
Sunovia Energy Technologies (Sarasota, Fla.): Lighting industry veteran Jon Di Gesu is now head of marketing communications, advertising and public relations. He will direct this LED manufacturer's branding and positioning efforts and manage its marketing, promotional and public relations operations. Di Gesu brings more than 30 years of executive-level communications management and branding experience, including 17 years with Sylvania before and after it was acquired by Osram, and for Siemens in its U.S.-based factory automation, solar and lighting divisions. He has a BA in English from Fairfield University and a certificate from Babson College's Consortium of Executive Education.

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Jim Lucy has been wandering through the electrical market for more than 30 years, most of the time as an editor for Electrical Wholesaling, Electrical Marketing newsletter and CEE News. During that time he and the editorial team for the publications have won numerous national awards for their coverage of the electrical business. He showed an early interest in electricity, when as a youth he had an idea for a hot dog cooker. Unfortunately, the first crude prototype malfunctioned and the arc nearly blew him out of his parents' basement. Before becoming an editor for Electrical Wholesaling magazine and Electrical Marketing, he earned a BA degree in journalism and a MA in communications from Glassboro State College, Glassboro, NJ., which is formerly best known as the site of the 1967 summit meeting between President Lyndon Johnson and Russian Premier Aleksei Nikolayevich Kosygin, and now best known as the New Jersey state college that changed its name in 1992 to Rowan University because of a generous $100 million donation by N.J. zillionaire industrialist Henry Rowan. Jim is a Brooklyn-born Jersey Guy happily transplanted in the fertile plains of Kansas for the past 20 years.