Latest from People

Illustration 60886103 / kheng ho to / Dreamstime.com
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News at Schneider Electric, CX Connexion and Wiseway and several rep appointments..
May 9, 2025
Zekelman
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News at Zekeman and City Electric Supply and the sad news about the passing of Panduit's Jack Caveney, Jr.
April 23, 2025
Sonepar / Viking Electric
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News at Sonepar/Viking Electric and Eiko
March 26, 2025
Illustration 19276996 / dirk erck / Dreamstime.com
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Executive appointments at nVent, Rexel and Eaton.
March 14, 2025
Panduit
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News at Panduit, A-D, Hellermann-Tyton, Milbank, Gross Electric and Kunz-Powell.
Feb. 27, 2025
WAC Lighting
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Promotions and appointments at WAC Lighting, Zekelman, Viking Electric, LEDVANCE and Milwaukee's Standard Electric Supply.
Jan. 24, 2025
57640139 / edenmanusphotography / dreamstime.com
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Brewer built Harby Associates into a rep firm respected throughout the United States, and that company continues to operate today as Northeast Marketing, Wallingford, CT. It’s...
Jan. 9, 2025
United Electric Supply Co.
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Check out the execs at new posts with IDEA, United Electric Supply Co., Champion Fiberglass and NSI Industries.
Jan. 9, 2025
Crescent Electric Supply
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News at Crescent Electric, Summit Electric Supply/Sonepar & Mayer Electric/Rexel
Dec. 20, 2024

New whitepaper looks at common challenges faced by business-to-business marketers

Our friends at Penton Marketing Services went all-out to research, analyze and develop a whitepaper looking at the pain points marketing people in all kinds of businesses struggle with. "Truth from the Trenches: Insights from Penton Marketing Services' ...
Oct. 26, 2011
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Our friends at Penton Marketing Services went all-out to research, analyze and develop a whitepaper looking at the pain points marketing people in all kinds of businesses struggle with. "Truth from the Trenches: Insights from Penton Marketing Services' 2011 B-to-B Marketing Needs Survey" analyzes data from thousands of marketing decision makers across 15 industries that Penton Media serves.

The survey found among the issues giving marketers headaches are their companies' websites, search marketing, social media and lead management.

Note: Penton Media owns Electrical Marketing Newsletter and this website, as well as sister publications Electrical Wholesaling, EC&M and Transmission & Distribution World, and other trade publications in all kinds of vertical markets. Penton Marketing Services is our new full-service marketing division.