News Flash!!!Channel Marketing Group and Electrical Wholesaling Launch New Partnership

(Overland Park, KS) November 12, 2004-- Channel Marketing Group and Electrical Wholesaling magazine have entered into a strategic partnership.

Electrical Wholesaling magazine, the independent voice of the electrical market since 1920, will work with Channel Marketing Group to broaden the electrical industry's marketing knowledge.

Channel Marketing Group's Neil Gillespie and David Gordon will now be contributing writers for Electrical Wholesaling, which is published by Primedia Business Magazines & Media. With a combined total of over 40 years at executive marketing posts in the electrical industry, Gordon and Gillespie are two of the leading marketing experts in the business. They will write for Electrical Wholesaling on marketing, strategic planning, promotional strategies and related topics. One of those reports is in this issue of MarketWatch, under "Competitive Intelligence."

Channel Marketing Group and Electrical Wholesaling will also work together to conduct industry studies designed to identify marketing challenges and present proprietary research results.

In addition to providing Electrical Wholesaling's readers with expanded marketing coverage and strategies for growing their businesses, Electrical Wholesaling will be the publication sponsor for Channel Marketing Group's 2005 Electrical Industry Marketing Conference(EIMC). Scheduled for August 7-9, 2005, in Chicago, the EIMC is the electrical industry's only conference devoted solely to marketing and growing manufacturers' and distributors' businesses.

Learn more about what's happening with these industry leaders!