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Home Depot Inc., Atlanta, has entered into a supply, marketing and sponsorship deal with Six Flags Inc., a theme park operator headquartered in New York City. Under the agreement. Home Depot’s Home Depot Supply unit will serve as the exclusive supplier of commercial improvement, building supply, construction, repair and maintenance products to all Six Flags parks across North America. Home Depot Supply has the capability to provide Six Flags with a range of products and services, to address everything from core infrastructure needs to routine daily maintenance.
The companies will also co-market their brands, with Six Flags tickets sold at Home Depot stores within a 100-mile radius of a Six Flags-branded theme park. Six Flags will receive a sponsorship fee and a range of promotions, including NASCAR show car appearances and Kids Workshop clinics at some parks.
The Home Depot will also hold a corporate outing at each Six Flags-branded park.