Jan. 27, 2012
Change of roles for Otto Buche of Stanion and John Isenberg of Western Extralite, and more.

Stanion Wholesale Electric Co. (Pratt, Kan.): Otto Buche, executive V.P., will retire Jan. 31. He started with the company as a purchasing agent in the Lawrence, Kan., branch in 1978, and subsequently served as Lawrence branch manager, regional manager, vice president of purchasing and vendor relations and finally as executive vice president. Prior to his employment at Stanion, Buche spent seven years teaching high school history and coaching football, basketball, track and baseball.

Western Extralite (Kansas City, Mo.): John Isenberg, executive V.P of sales and marketing, has announced his role will change within the organization. On Feb. 1, 2013, Isenberg will become V.P. of government sales and report to his replacement. Isenberg decided to move to his new role in order to focus on working with government buyers.

Burndy (Manchester, N.H.): Industry veteran Stewart Gale has been appointed senior product manager. For the last four years, Stewart has owned and operated Force 9 Consulting, providing a portfolio of marketing services ranging from sales leadership training, strategic planning, market analysis, customer loyalty programs, project management and public relations. Prior to that, Gale led the marketing effort for Affiliated Distributors as V.P. of marketing and business development. He began his career in the electrical industry with Rockingham Electric Supply, Newington, N.H.

Maxlite (West Caldwell, N.J.): William Fenimore is now director of sales, Outdoor Lighting. In his new position, Fenimore will work closely with MaxLite’s sales agencies to develop outdoor LED lighting programs for municipalities, DOTs, architects, designers and specifiers across North America. He will be involved in the development and design of outdoor lighting fixtures for a variety of applications including street and flood lighting. Prior to joining MaxLite, he recently completed one of the largest energy-efficient lighting projects in North America, installing nearly 120,000 induction fixtures to replace the existing mercury-vapor, cobrahead fixtures for a major utility in the Northeast. His professional experience includes serving as product manager, Outdoor Lighting and regional sales manager for PSE&G and as a principal for Elite Pro Agency.

Amerlux Energy Services Group (Fairfield N.J.): Paul Ravenelle has been appointed regional director of sales to head the group, which focuses on designing and installing upgraded lighting systems for retail customers such as supermarkets and national chains. Prior to joining Amerlux, Ravenelle most recently served as executive V.P. of operations for Performance Consulting Group; director of business development for Fiberstars/Energy Focus; regional director of business development for Ameresco, and regional director for Noresco.