The Electrical Contractor Market is quite consolidated at the county level and the 300 largest counties in Electrical Marketing's database (shown below in the chart) account for an estimated 84% of electrical products sold to electrical contractors by electrical distributors in 2Q 2016. This data utilizes U.S. Bureau of Labor Statistics 2Q 2016 U.S. county data for electrical contractors employment and Electrical Wholesaling magazine sales forecasts from 2017 Marketing Planning Guide for sales through electrical distributors.
Electrical Marketing's Sales Potential for the Electrical Contractor Market is available to subscribers in three easy-to-use formats:
- Online access to an interactive map showing the 300 counties accounting for 84% of electrical distributors' sales to electrical contractors in 2Q 2016, the most recent data available at the county level.
- An online data table for easy viewing of the data (below the map)
- An Excel file with the Electrical Marketing's Sales Potential for the Electrical Contractor Market is available by clicking here. The downloadable file includes sales estimates for the 1,000-plus counties in the United States with electrical contractors.
HOW TO USE THE MAP
1. Click on the map. When the little hand pops up, use the hand to drag to the county you want to check out. Release the mouse button. When you see "finger pointer," use it to click on the county you want to check out.
2. When the Info Window pops up, use click on and drag the grey box on the right side of the Info Box and/or the screen to see all data.
3. To go to another county on the map, "x" out of the Info Box. Then just click on the map anddrag it to where you want to go. You can also use the "+" / "-" tool on the right side of the screen to resize the map. Then just click on where you want to go.
If you have any questions on Electrical Marketing's Electrical Contractor Sales Potential Data, please contact Jim Lucy, Electrical Wholesaling's chief editor at [email protected] or 913-967-1743