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IDEA Partners with EnterWorks

EnterWorks’ Enable MDM solution will power the next generation of the IDEA Connector

IDEA announced a strategic partnership with EnterWorks, whose multi-domain master data management (MDM) platform will become a part of IDEA’s Connector offering, formerly known as the Industry Data Warehouse. EnterWorks’ Enable MDM solution will power the next generation of the IDEA Connector, which standardizes and manages manufacturer product data in electrical, industrial, retail and consumer-packaged goods industries.

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