Survey To Explore Private Labeling

Private labeling has become one of the hottest topics of conversation in the electrical market. To explore this move toward private-labeling, David Gordon, principal, Channel Marketing Group, Raleigh, N.C., and Allen Ray, president, Allen Ray Associates, Arlington, Texas, are conducting a benchmark survey. An executive summary of their findings will be published in EW in early 2007. You can participate in this survey visiting www.ewweb.com and clicking on the link under “

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