Schneider Electric's recent decision to sell a basket of motion, drives, control and signaling products through 10 U.S.-based independent manufacturers representatives signals a departure from its typical sales strategy because the company most often uses factory salespeople to market its broad basket of electrical, control and automation products.
The reps, which have an average of 25 years' experience selling automation and control products, have a combined total of 100 salespeople
All access premium subscription
Only Electrical Marketing newsletter subscribers have access to premium content.
Being a subscriber to the Electrical Marketing newsletter allows you exclusive access to high value content including key economic indicators measuring the health of the market and access to the Electrical Price Index and other important industry insights.
Sign up for the Electrical Marketing newsletter to get access.