In most discussions of high-growth developing markets, the BRIC countries are often mentioned as the key opportunities. Brazil, Russia, India and China have demographic power and huge emerging middle-class populations hungry for infrastructure and technology — cars, appliances and the rest of the conveniences of modern life in the industrialized world.
Clearly the BRIC countries have been on the mind of Rexel, Paris, France. The global electrical distribution giant nailed three-quarte
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