IDEA, Arlington, Va., has agreed to a strategic partnership with ElectricSmarts Network in which ElectricSmarts will help close the loop in the supply chain between the distributors and end-users by providing manufacturer-authorized IDW data to end-users. In turn, IDEA will offer ElectricSmarts’ SMART eCat web-based e-catalog to distributors for use on their websites.
“Manufacturers, distributors and end-users each have a vital role in the sales process; this partnership will help them work faster and more efficiently because end-users will now be using IDEA-certified product data for specifying, bidding, purchasing and billing transactions,” said Keith Peck, president, ElectricSmarts Network.
IDEA has been tasked from the outset with easing the flow of synchronized product information throughout the electrical industry supply chain. The deal with ElectricSmarts will give it a way to help distributors synchronize that data with their customers.