IDEA, Arlington, Va., has agreed to a strategic partnership with ElectricSmarts Network in which ElectricSmarts will help close the loop in the supply chain between the distributors and end-users by providing manufacturer-authorized IDW data to end-users. In turn, IDEA will offer ElectricSmarts’ SMART eCat web-based e-catalog to distributors for use on their websites.
“Manufacturers, distributors and end-users each have a vital role in the sales process; this partnership will help the
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