Graybar Launches New Brand Strategy

Graybar, Electric Co., St. Louis, unveiled a new brand strategy that reflects an increased focus company-wide on supply chain logistics and service solutions for its customers across the United States.

The announcement also included the unveiling of a new Graybar brand mark — its first major revision in 78 years — to reflect its successful transition from a ‘pick, pack and ship’ company to one of America’s largest providers of managed distribution and supply chain services. The new br

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