Correction On The Differences Between DISC And EW Sales Forecasts

The introduction to Electrical Wholesaling’s Market Planning Guide (November, 2007, p. 26) contained an error on the methodology used by DISC Corp., Orange, Conn., in its annual sales forecasts. The article incorrectly stated that DISC reports its sales forecasts in deflated dollars, when in fact its sales forecasts have always used current dollar sales and do contain inflation. The DISC numbers are in the same measurements as the EW numbers (inflated dollars), but not the same growth rates.

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