Nexxus going direct with LEDs

Nexxus Lighting Inc., Charlotte, N.C., says the distribution models now used to sell lighting products are “antiquated” and plans to sell LEDs direct to commercial customers via The web-site will go live on Dec. 14. In a press release announcing the move Mike Bauer, the company’s president and CEO, said, “We have been evaluating the antiquated way in which lighting products are sold for some time. We developed to create a new business model for selling

All access premium subscription

Only Electrical Marketing newsletter subscribers have access to premium content.

Being a subscriber to the Electrical Marketing newsletter allows you exclusive access to high value content including key economic indicators measuring the health of the market and access to the Electrical Price Index and other important industry insights.

Sign up for the Electrical Marketing newsletter to get access.

TAGS: Green
Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.