Robroy Industries, Verona, Pa., was honored with IDEA’s Platinum Level status for the Industry Data Warehouse (IDW) Bands of Excellence. Electrical manufacturers receiving the Platinum Band have provided the marketing content for 75-100% of their stock products. The product marketing content for specification documents, attributes, images and descriptions all must be populated with data.
Steve Sokolow, IDEA chairman and chairman of the board, Leviton, “We introduced the IDW Bands of Excellence program to honor the manufacturers that are providing exceptional value and marketing support to their trading partners. Since the program began, the marketing content in the IDW has more than tripled. We are excited for the new opportunities that will open for all companies involved in this effort. For more information on IDEA click here.